UK news Asda announces huge changes to the price of food at UK supermarkets last minute news
MetiNews.Com - Popular products from the 'Free From' range will now be much cheaper
Breaking News ! Supermarket giant Asda has announced some major changes to its 'Free From' food range. Shoppers with specific dietary requirements - like gluten and dairy free - often find prices can quickly rack up. With products often costing more than non 'free-from' options. But according to the MEN, Asda has stepped in to help and announced it has slashed the price of 62 Free From staples including pasta, flour, milk alternatives, cereals and breads among others. Read More Related Articles Martin Lewis latest advice: MoneySavingExpert issues warning to homeowners and renters with risk of £7K bill Read More Related Articles Thousands of Tesco jobs available for Christmas - and applications are now open The price cut means customers who have a dietary requirements or buy these lines for lifestyle reasons will not have to pay higher prices.
.50 now 33p (a 78% decrease) Free From Frosted Flakes, was £1.80 now 59p (a 67% price drop) Free From Bread, was £1.93 now 89p (a 53% decrease)
(Image: Jon Corken/Grimsby Live)
Rebecca Long, Senior Buying Manager, Free From at Asda said: "With more people than ever buying Free From foods, we’re pleased we can help make these more affordable by lowering our prices, matching the prices of selected lines gram for gram against the non Free From equivalent.’ “We believe there should be no reason for our customers to pay more for food if they have an intolerance and want to ensure our customers can get everything they need under one roof, regardless of dietary requirements or lifestyle choice."